Privacy policy

Privacy Policy

At Duke Woof (“Duke Woof,” “we,” “us,” or “our”), we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, make a purchase, contact us, create an account, subscribe to our communications, or otherwise interact with Duke Woof and our online services (collectively, the “Services”).

By using our Services, you acknowledge the practices described in this Privacy Policy.

1. Personal Information We Collect

Depending on how you interact with Duke Woof, we may collect the following categories of personal information:

Information You Provide to Us

When you make a purchase, create an account, contact us, subscribe to marketing communications, or otherwise use our Services, you may provide information such as:

Name
Email address
Phone number
Billing address
Shipping address
Order and purchase information
Account information
Customer service communications
Product reviews or feedback
Marketing preferences

Payment information may be collected and processed by our payment service providers. Duke Woof may not directly store complete payment card information.

Information Collected Automatically

When you visit or use our website, certain information may be collected automatically, including:

IP address
Browser type
Device type
Operating system
Device identifiers
Pages viewed
Products viewed
Referring website or source
Approximate location derived from IP address
Date and time of visits
Interactions with our website
Shopping cart activity
Cookie and similar technology information

We may use cookies, pixels, tags, analytics tools, and similar technologies to collect this information.

2. How We Use Your Personal Information

We may use personal information to:

Process and fulfill orders
Process payments
Provide shipping and delivery services
Send order confirmations and transactional communications
Manage returns, refunds, and exchanges
Provide customer service
Maintain customer accounts
Detect and prevent fraud or unauthorized activity
Improve our website, products, and customer experience
Understand how customers interact with our Services
Personalize content and product recommendations
Measure advertising and marketing performance
Send promotional emails, offers, and other marketing communications where permitted by law
Comply with legal and regulatory obligations
Protect the rights, property, security, and integrity of Duke Woof, our customers, and others

3. Cookies and Similar Technologies

We and our service providers may use cookies, pixels, tags, software development kits, and similar technologies to operate our website, remember preferences, understand website activity, improve performance, and support advertising and marketing.

These technologies may include:

Essential Cookies: Necessary for website functionality, checkout, security, account access, and shopping cart features.

Analytics Cookies: Help us understand how visitors use our website and improve its performance.

Advertising and Marketing Technologies: May be used to measure advertising performance, personalize advertisements, or understand interactions with our marketing campaigns.

Depending on your location and applicable law, you may have the ability to manage certain cookie or advertising preferences through the privacy controls made available on our website.

Disabling certain cookies may affect the functionality of some parts of the Services.

4. How We Share Personal Information

We may disclose personal information to third parties when reasonably necessary to operate our business and provide the Services.

These parties may include:

E-commerce and website hosting providers
Payment processors
Shipping and fulfillment providers
Customer service providers
Analytics providers
Advertising and marketing providers
Email and communications providers
Fraud prevention and security providers
Professional advisers, such as attorneys and accountants
Government authorities or other parties when required by law

We may also disclose information in connection with a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or similar corporate transaction.

Third-party service providers may process personal information according to their own terms and privacy practices, where applicable.

5. Shopify

Our online store may be hosted and powered by Shopify.

Shopify may process personal information in connection with providing e-commerce infrastructure and related services to Duke Woof.

For additional information regarding Shopify’s privacy practices, please review Shopify’s applicable privacy documentation.

6. Advertising and Analytics

We may work with analytics, advertising, and social media providers to understand website activity, measure marketing performance, and deliver or measure advertisements.

Depending on the technologies used on our website, these providers may collect information about your browser, device, website activity, and interactions with advertisements.

Certain U.S. state privacy laws may characterize some advertising-related disclosures as “selling,” “sharing,” or processing personal information for targeted advertising.

Where required by applicable law, eligible consumers may have the right to opt out of these activities.

7. Your Privacy Rights

Depending on where you live and subject to applicable law, you may have certain rights regarding your personal information.

These rights may include the ability to:

Request access to personal information we maintain about you
Request correction of inaccurate personal information
Request deletion of certain personal information
Obtain a copy of certain personal information
Opt out of certain targeted advertising
Opt out of certain sales or sharing of personal information
Limit certain uses of sensitive personal information, where applicable
Withdraw consent where processing is based on consent
Appeal certain decisions regarding a privacy request, where required by law

We will not unlawfully discriminate against you for exercising applicable privacy rights.

To submit a privacy request, please contact us using the information provided in the Contact Us section below.

We may need to verify your identity before processing certain requests.

8. California Privacy Rights

California residents may have additional rights under California privacy laws, including the California Consumer Privacy Act, as amended by the California Privacy Rights Act (“CCPA/CPRA”), when those laws apply to Duke Woof.

Eligible California consumers may have rights to request information about personal information collected, used, disclosed, sold, or shared; request deletion or correction; and opt out of certain sales or sharing of personal information.

If Duke Woof engages in activities considered a “sale” or “sharing” of personal information under California law, eligible consumers may exercise applicable opt-out rights through the privacy choices made available on our website or by contacting us.

We do not knowingly sell or share personal information of consumers under 16 years of age in circumstances requiring affirmative authorization under applicable California law.

9. Marketing Communications

If you subscribe to promotional emails or other marketing communications, we may use your contact information to send information about Duke Woof products, promotions, offers, and updates.

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in those communications.

Even after opting out of promotional communications, we may continue to send non-marketing communications related to your purchases, account, customer service requests, security, or other transactions.

10. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no method of transmission over the Internet or electronic storage system can be guaranteed to be completely secure. Therefore, we cannot guarantee absolute security of personal information.

11. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including providing our Services, maintaining business and transaction records, complying with legal obligations, resolving disputes, preventing fraud, and enforcing agreements.

Retention periods may vary depending on the nature of the information and applicable legal requirements.

12. Children’s Privacy

Our Services are intended for a general audience and are not directed to children under the age of 13.

We do not knowingly collect personal information from children under 13 in a manner prohibited by applicable law.

If you believe that a child has provided personal information to us inappropriately, please contact us so that we can take appropriate action.

13. Third-Party Websites

Our website may contain links to websites, services, or platforms operated by third parties.

Duke Woof is not responsible for the privacy, security, or content practices of third-party websites or services. We encourage you to review their privacy policies before providing personal information.

14. International Visitors

Duke Woof primarily provides its Services to customers in the United States.

If you access our Services from another country, your personal information may be transferred to, stored in, or processed in the United States or other jurisdictions where our service providers operate.

Privacy and data protection laws in those jurisdictions may differ from the laws of your country of residence.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our practices, technologies, Services, legal requirements, or other operational reasons.

When we update this Privacy Policy, we will revise the “Last Updated” date at the top of this page.

We encourage you to review this Privacy Policy periodically.